Pengaruh Kualitas Informasi dan Kemudahan Bertansaksi Terhadap Keputusan Nasabah Dalam Penggunaan Aplikasi Mobile Banking Muamalat DIN

Yanto, Supri (2022) Pengaruh Kualitas Informasi dan Kemudahan Bertansaksi Terhadap Keputusan Nasabah Dalam Penggunaan Aplikasi Mobile Banking Muamalat DIN. Undergraduate Thesis thesis, UIN Raden Fatah Palembang.

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Abstract

ABSTRACT This research is a type of quantitative research that aims to determine how much influence the quality of information and ease of transactions on customer decisions. This research was conducted at Bank Muamalat KCU Palembang. The population in this study were all customers of Bank Muamalat KCU Palembang who used Mobile Banking Muamalat DIN. Samples were taken as many as 100 respondents. The data collection technique used a questionnaire with Likert scale measurements and the sampling technique used purposive sampling technique which was processed using the SPSS program. Based on hypothesis testing, it is found that the information quality variable has an influence on customer decisions in using the Muamalat DIN Mobile Banking application. Likewise, the ease of transaction variable has an influence on customer decisions in using the Muamalat DIN Mobile Banking application. With the research results obtained, it is hoped that it can be a consideration for related parties, especially in this case Bank Muamalat KCU Palembang in order to provide the best facilities and services for customers. Keywords : quality of information, ease of transactions, customer decisions

Item Type: Thesis (Undergraduate Thesis)
Uncontrolled Keywords: Keywords : quality of information, ease of transactions, customer decisions
Subjects: Ekonomi dan Bisnis Islam > Perbankan Syariah
Divisions: Fakultas Ekonomi dan Bisnis Islam > 61206 - Perbankan Syariah (S1)
Depositing User: SUPRIYANTO
Date Deposited: 28 Oct 2022 02:21
Last Modified: 28 Oct 2022 02:21
URI: http://repository.radenfatah.ac.id/id/eprint/23326

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