PENGARUH PENYEBARAN INFORMASI MEDIA SOSIAL INSTAGRAM TERHADAP TINGKAT LITERASI MEDIA MASSA PADA MAHASISWA JURNALISTIK ANGKATAN 2019 UIN RADEN FATAH PALEMBANG

Hrp, Mawaddah Amini (2022) PENGARUH PENYEBARAN INFORMASI MEDIA SOSIAL INSTAGRAM TERHADAP TINGKAT LITERASI MEDIA MASSA PADA MAHASISWA JURNALISTIK ANGKATAN 2019 UIN RADEN FATAH PALEMBANG. Undergraduate Thesis thesis, UIN Raden Fatah Palembang.

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Abstract

Media literacy means a person's ability to access, analyze, evaluate, and communicate information in various forms of media. Media literacy seeks to provide critical awareness for audiences to deal with the media. In a study entitled "The Influence of Dissemination of Information on Instagram Social Media on Mass Media Literacy of Journalistic Students Class of 2019 UIN Raden Fatah Palembang" aims to determine how much influence the dissemination of information on Instagram social media has on mass media literacy of journalistic students class of 2019 UIN Raden Fatah Palembang when he received the same information in the mass media. This study uses a quantitative descriptive research approach, which describes systematically, factually, and accurately the facts and characteristics of certain populations, trying to describe the phenomenon in detail by distributing questionnaires. The researcher took a sample of 51 respondents, namely journalistic students class of 2019 at UIN Raden Fatah Palembang. The research instrument was tested using validity and reliability tests. The data analysis techniques used in this study were the normality test, correlation analysis, simple linear regression, and the t-test of the dissemination of information on Instagram social media on mass media literacy of journalistic students class of 2019 UIN Raden Fatah Palembang. Based on the research, the percentage level of journalism students class of 2019 in receiving information on social media Instagram and mass media was obtained from the T test, namely a significance of 0.290 for variable X as Instagram social media. That is, the significance is in the assessment of 0.290 > 0.05 it affects the mass media. From the results of the T test above, the std error difference is 0.25777 with a significance of 0.290 indicating that social media Instagram has as much as 25.7% influence on the mass media. Keywords: Mass Media, Literacy, Instagram Social Media

Item Type: Thesis (Undergraduate Thesis)
Uncontrolled Keywords: Mass Media, Literacy, Instagram Social Media
Subjects: Dakwah dan Komunikasi > Jurnalistik
Divisions: Fakultas Dakwah dan Komunikasi > 70202 - Jurnalistik
Depositing User: Mawaddah Amini Hrp
Date Deposited: 02 Aug 2023 07:21
Last Modified: 02 Aug 2023 07:21
URI: http://repository.radenfatah.ac.id/id/eprint/29412

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